Turn any client’s data into a report you can send today.
Addlaa unifies each client’s marketing data, measures what actually drives performance, and delivers AI insights, board-ready reports, and forecasts — so you deliver senior-level work for every client without adding a data team.Enterprise-grade under the hood, right-sized for your agency.
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Built for growing agencies and the clients they serve
Addlaa AI InsightsExecutive Overview
Live demoClient Health Score
Confidence
High 88/100
Data quality 95/100 · Columns mapped 8 of 8 · History 3 months · KPIs available 12
AI Executive Summary
3.15× ROAS on $877.6K spend
Across 91 records, $877.6K in spend generated $2.77M in revenue — a 3.15× return. Shopping – Catalog accounts for 25% of Revenue ($697.0K) from 13 records.
Business Impact
Incremental budget here returns at 8.05× — the highest available in the current mix.
The challenge
Marketing generates more data than ever — and slower decisions.
Fragmented tools, inconsistent metrics, and manual reporting sit between leaders and the decisions that drive growth. Addlaa closes that gap.
Decisions wait on data
Performance data is scattered across ad platforms, analytics, CRM, and spreadsheets. Assembling it delays the decisions that move revenue.
No single source of truth
Every team and account measures differently, so leaders can't compare performance or trust the numbers in the room.
Reporting consumes the team
Skilled people spend days rebuilding the same dashboards and decks — capacity spent formatting, not deciding.
Impact is hard to prove
Without a clear line from spend to outcome, budgets get questioned and strong results go unrecognized.
Insight arrives too late
By the time the report is ready, the window to act — and to show leadership you were ahead of it — has closed.
One intelligence layer instead.
Addlaa unifies the data and turns it into executive insight, reporting, and forecasts — so the decision is ready when leadership is, and every team works from the same numbers.
Agency outcomes
What Addlaa delivers for your agency.
Addlaa is measured not by charts produced, but by the accounts you scale, the hours you reclaim, and the clients you keep.
Scale accounts per manager
Automate reporting so each account manager handles more clients — grow revenue without growing headcount.
Reclaim billable hours
Cut days of manual reporting to minutes, and redirect that time into strategy clients will pay for.
Improve retention & client trust
Sharper communication and AI insights make your value clear at every check-in — so clients renew and stay.
Standardize how you operate
One consistent way to report and analyze across every client — no more per-account processes to maintain.
Pitch and win new business
Turn a prospect's data into an instant AI teardown — walk into pitches with insight, not promises.
Protect and expand margins
Replace a stack of point tools and manual labor with one platform — lower cost to serve, higher margin.
For agencies
The intelligence layer behind agencies that scale.
From performance to full-service, Addlaa gives every account team one trusted view of performance, executive reporting, and forecasts — so you prove value, protect margins, and grow without adding headcount.
Performance Marketing Agencies
Prove ROAS and CAC across every client and channel, with forecasts you can stand behind in the QBR.
Paid Media Agencies
Bring paid-media performance together per account across Meta, Google, TikTok, and LinkedIn — and see clearly where budget is working, and where it isn't.
Digital Agencies
One trusted view across web, ads, and CRM data — executive reporting without the tool sprawl.
SEO Agencies
Connect rankings, traffic, and conversions into a single narrative that shows clients the business impact.
Full-Service Agencies
Standardize measurement and reporting across every service line and account, so delivery scales without new hires.
The platform
One intelligence layer for every marketing decision.
Addlaa unifies marketing data, measures performance, and delivers AI insights, reporting, and forecasts — a single source of truth in place of the disconnected tools teams stitch together today.
Executive Experience
LayerExecutive dashboards, board-ready reports, and secure shareable views
AI Intelligence
LayerAI insights, recommendations, and forecasts — explained in plain language
Analytics & Modeling
LayerROAS, CAC, and CPA benchmarks with performance measured across the portfolio
Data Foundation
LayerUnify advertising, web, CRM, and commerce data into one trusted model
Every client channel, one platform
Built to unify every client's stack — end the copy-paste.
Your clients' data is scattered across ad platforms, analytics, CRMs, and spreadsheets. Addlaa is built to bring it together per account — Meta Ads is live today, alongside CSV/Excel/Sheets, with Google Ads, GA4, Search Console, TikTok, LinkedIn, and more rolling out — so your team reports on results instead of assembling them.
Advertising Platforms
Paid media & campaigns
CRM & Sales
Pipeline & customers
Web & Product Analytics
Engagement & conversion
Social Platforms
Organic & audience
Commerce
Orders & revenue
Business & Finance Data
Spend & performance
Cloud Data
Warehouses & lakes
CSV & Spreadsheets
Any structured file
Every client stack, connected
Built to unify the tools your clients run on.
File and sheet imports plus the marketing platforms your clients advertise on — so onboarding a new client is a connection, not a project. More connectors go live as they roll out.
Automation
From raw marketing data to executive decisions — automatically.
Addlaa runs the full path from fragmented data to a ready-to-share executive report as one automated flow — so teams stop assembling decks and start acting on what the data shows.
Steps highlighted in blue are powered by Addlaa AI — from processing to recommendations.
Three lenses, one engine
One analysis, viewed three ways.
Every client's marketing data is analyzed once, then read through three lenses - so you move from performance to margin to profit without re-exporting a thing.
Marketing Analyzer
Turn campaign data across every channel into clear insights, trends, and decisions.
MoAS(Margin on Ad Spend)
See how ad spend affects your real margins, not just revenue - campaign by campaign.
Profitability
See what actually drives profit - across campaigns, clients, and your whole book.
AI intelligence
Intelligence that turns performance data into decisions.
Addlaa is not another dashboard. Its AI measures performance, scores what matters, forecasts what's next, and recommends where to act — delivering executive-ready intelligence so teams scale decisions without scaling headcount.
Unified performance analysis
Measure what's driving results across every channel, campaign, and market — in one place, on one definition of the metrics.
Decision intelligence
Opportunities and risks scored and prioritized, so leaders know where to act first and why.
Forecasting
See where performance is heading and set expectations with evidence, not guesswork.
AI recommendations
Clear, explained next-best actions — each backed by the data behind it.
Executive reporting
Board-ready reports and narratives, generated automatically and shared with secure links.
Answers in plain language
Ask about any account or metric and get a grounded, source-backed answer in seconds.
Optional services & advisory
Want hands-on help? Our team takes you further.
Addlaa is fully self-serve — you can set everything up yourself. When you want a faster rollout or deeper expertise, our consulting team supports your onboarding, implementation, and marketing-intelligence needs. Optional, always on top of the platform — never required to use it.
Onboarding & Implementation
Get Addlaa live across your client accounts — data connected, workspaces set up, and your team trained — so you're operating on one platform from week one.
Strategy & Advisory
Deeper guidance to turn your marketing data into decisions, margin, and client retention — from KPI design to profitability interpretation.
The client dashboard
One client view that answers the question — not just shows the data.
Addlaa turns each client's live marketing data into KPIs, forward-looking insight, and AI recommendations in a single client workspace — so your team walks into every meeting with answers, not raw charts.
Meridian DTCClient dashboard
LiveWhere results are heading
Conversions trending up — projected +22%
AI recommended next action
Scale investment in Retargeting – Site Visitors
Incremental budget here returns at 8.05× — the highest available in the current mix.
Client KPIs
The metrics clients care about — ROAS, CAC, CPA, conversions — with movement at a glance.
Where results are heading
Every trend projected forward, so you tell clients where results are heading, not just where they've been.
AI client summary
The 'so what', written for you — prioritized recommendations you can put in front of a client.
Per-client filters
Slice by date, channel, and campaign across every account, securely isolated per client.
One view per client
No more stitching exports together across ad platforms.
Decisions, not dashboards
AI explains the numbers and recommends the next move to make.
Zero manual reporting
Client reports generate themselves in a few clicks — no assembly required.
Capacity back to strategy
Give your team its time back for the work that actually grows revenue.
Run it live on a client's data in minutes — no signup.
Agency Command Center
Your whole agency, in one intelligent view.
One score for your entire book of clients, who needs attention today, and the highest-impact actions to take next — so you run the agency, not just the accounts.
Agency Command CenterPortfolio overview
LiveHow is your agency performing?
Portfolio Intelligence Score
Which clients need attention?
Needs attention
ROAS is trending down
What should you do next?
5Recommended actions
- Scale investment in Search — BrandHarbor & CoMEDIUM
- Scale investment in Lifecycle — WinbackNorthwind RetailMEDIUM
- Scale investment in Retargeting — Site VisitorsMeridian DTCMEDIUM
- Scale investment in Retargeting — Site VisitorsBrightLeafLOW
White-label reporting
Your logo. Your colours. Your report.
An Addlaa report is something you resell as your own. Set your branding once and every export — PDF, PowerPoint, or secure link — goes out as your agency's work. From the Intelligence plan, every Addlaa mention is removed, so the client sees 100% your brand.
Northwind Co · Aug 2026
Performance is trending up on efficiency — ROAS climbed to 4.2× as acquisition cost fell 18%. Shift a further 15% of budget into the top-performing campaign set to hold momentum next month.
Your logo & colours
Set your agency's mark and palette once — every report you generate carries it.
Your name on the byline
Reports read “Prepared by your agency”. From the Intelligence plan up, every Addlaa mention is removed.
Send it in your clients' inbox
Export to PDF or PowerPoint, or share a secure link — all under your brand, not ours.
Prefer to read first? Get the field guide.
Closing the Value Gap — 32 pages on why good agency work still loses clients, and how to make the value you create impossible to miss. Real numbers, a maturity model, and a 30-day plan.
Pricing
One platform, priced to scale with your agency.
Every plan is the full Addlaa platform — you scale by the workspaces and clients you run, never by giving up capabilities. Enterprise is tailored to your agency.
The same platform for every plan — upgrading unlocks scale and capabilities on the workspaces you already run. See full pricing →
Security & trust
Client data, isolated and secure by default.
Your clients trust you with their data — Addlaa keeps every account isolated, governed, and auditable, so you can pass the strictest client and enterprise security reviews.
Enterprise-grade security architecture
Encrypted in transit, third-party tokens encrypted at rest, and scrypt-hashed credentials.
Role-based access control
Least-privilege access across users, teams, and client workspaces.
Configurable access
Capability and workspace access controlled per plan and role.
Audit logs & version history
Complete activity logs and versioned changes — every action accountable.
Cloud-native, multi-tenant
A multi-tenant, cloud-native architecture with per-workspace data isolation.
Secure report sharing
Expiring, revocable, passcode-protected links with view tracking.
FAQ
Questions agencies ask.
Is Addlaa a dashboard or reporting tool?
No — and that's the point. A dashboard shows the numbers; Addlaa unifies your marketing data, measures what's driving performance, and its AI generates the insights, forecasts, and recommendations. It's the decision-intelligence layer, not one more dashboard to check.
Can I put my agency's brand on client reports?
Yes — it's one of the reasons agencies choose Addlaa. Every paid plan puts your agency's logo, colours, and name on the reports you send. From the Intelligence plan up, every Addlaa mention is removed, so the report is 100% your brand — you resell it as your own work.
How quickly can I onboard a new client?
Connect the client's sources — ad platforms, analytics, CRM, or a file — and Addlaa turns it into a client-ready workspace in minutes. Onboarding a new account is a connection, not a project.
Do I need a data analyst on staff to use it?
No. The AI does the analytical heavy lifting and writes plain-English insights, so account managers can deliver analyst-grade reporting without hiring one.
How does pricing work as I add clients?
Pricing is workspace-based — each workspace is a client account. Start free, then move up plans as your roster grows. You add clients without re-onboarding data or losing history.
Is each client's data kept separate and secure?
Yes. Every client lives in an isolated workspace with role-based access and audit logs, so you can pass the strictest client and enterprise security reviews.
See what your marketing data is telling you.
Run Addlaa on sample or your own data in minutes — or talk to us about rolling it out across your teams and clients.
Prefer to talk first? Talk to our team →